I'm thrilled to share news about a research project I recently kicked off at UCLA Anderson to get a complete profile of the "who/what/where" in Adaptive Sports. This is such an important category in the nonprofit sports sector and it's been a challenge for all involved to know just how big this community is and who these athletes are.
Working with a team of MBA students from the UCLA Anderson chapter of Net Impact - a global professional organization in the social impact space - we're designing an "Adaptive Sports Athlete Index" which will help define the national scope and reach of the Adaptive Sports community for potential funders. Adaptive Sports is a highly fragmented community and there's often overlap between multiple programs and their participants, which makes it hard to gather comprehensive data on the size of this category. We believe having an accurate profile of the entire adaptive sports landscape will support everyone's efforts to engage with potential sponsors and corporate partners so these nonprofit programs can secure the necessary financial, in-kind, volunteer and capacity building support needed to grow. The Adaptive Sports Athlete Index will be conducted over the next 12 months, with a final report distributed in early 2016 that accurately identifies the “who/what/where?” of the participants, and “how much?” in regards to economic impact this community controls.
In the sports world, the first part of January is jam packed with big news and lots of excitement. From football playoffs in the NCAA and the NFL, to the heart of competitive ski & snowboard season, to the start of the tennis circuit with the Australian Open, there's plenty to get fired up about. And it's no different for us at Sports and Social Change, as we have some great news to share...
I am big proponent of the "Social Enterprise" movement and have spent much of the past several years studying, learning and sharing ideas with colleagues in the sports, business, nonprofit and academic community about using business practices to address social issues. For the past few years I've been very involved with the Los Angeles chapter of the Social Enterprise Alliance, a national professional organization dedicated to driving the Social Enterprise movement at all levels. And this year, I'm honored to have been asked to serve on the board of the LA chapter, where I'll help guide the educational programs and resources we share in our community. LA has a thriving Social Enterprise culture, with dozens of business and nonprofit orgs who are taking innovative approaches to solving critical local, national and global issues. My goal is to take a lot of what's being accomplished here and share it with the sports community at large.
Happy 2015! Looking forward to taking some big steps with all of you in the year ahead...
Over the past two years as the holiday season ramps up, I've been thrilled to join in the #GivingTuesday movement. Launched in 2012 as a national day of giving back, the Tuesday after Thanksgiving has become a tidal wave of donations, volunteer hours, "unselfies" and all-around good karma. And this year is no different, as there are literally tens of thousands of nonprofit organizations and social enterprise companies who are on board to make 2014 the biggest #GivingTuesday yet.
This year, my contribution is something very valuable: Time. Starting today I'm kicking off a brand new service called Open Office Hours, a completely FREE one-on-one 45 min brainstorming session to offer insights and ideas to give your organization, foundation, social enterprise brand or idea some positive momentum.
Over the past 5 years, I've met and spoken with hundreds of nonprofit leaders in the sports community, and I know there are a myriad of daily challenges your organizations face. So bring me your toughest questions about marketing, public relations, social media, finding corporate partners, engaging with professional athletes & teams, or we can simply brainstorm on a new idea. And just like everything else on this site, this service is free. No catch, no hidden agenda. As I've said from day one, my goal is to strengthen and support the nonprofit organizations in the sports community through whatever means possible. And I want to see every organization better equipped when it comes to marketing.
All you have to do is visit my calendar HERE to review the available days/times and then select whatever is most convenient for you. Each week will be different, so make sure you bookmark this calendar page and check back often to find a day & time that works for you.
Once you click on the time you want, submit your name and email address and you'll get a confirmation message with the details. We'll hop on Skype or Google Hangout (or via phone if you're too camera shy ;-) for our conversation. And if you're a bit too overloaded during December, fear not - Open Office Hours will be an ongoing initiative in 2015. Just check the calendar each week to see the open days/times.
Happy #GivingTuesday everyone!
John Stockton gave 15,806 assists.
Wayne Gretzky gave 1,963 assists.
Can you #GiveAnAssist on #GivingTuesday?
Hey Sports Fans!
An assist is the ultimate unselfish play to help your team.
They can be pretty, they can be gritty.
And when the final buzzer sounds, everyone wins when you Give An Assist.
We've all marveled at a John Stockton no-look, behind the back pass or a Wayne Gretzky feed from behind the net. And now it's your turn...
This holiday season, we're calling on you to "Give An Assist" to those in need. We figured the best way to do that is to provide a little bit of coaching and gameplan. Whatever your favorite sport, team, athlete might be, we've come up with a few suggestions on how you can "Give An Assist" not only during the holidays but also throughout the entire year.
So let's get started!
"Ask not what your teammates can do for you. Ask what you can do for your teammates."
~ Magic Johnson
Find a Nonprofit Sports Program in your Area
Right here on SportsandSocialChange.org we have a huge database of nonprofit sports organizations that you can connect with. Use our tools to search by Sport, by Cause or by State/Province and find a program that interests you. Every profile page has background information on the program, contact info and a link to their site. Find a program that inspires you and reach out to find out how you can support their mission.
CLICK HERE to search the Directory